Journal

Why the mark goes on the back

Craft·24 September 2026

A name on the front of this piece would break the line and turn a form into a label.

There was a version of this pendant with the wordmark on the front of the crossbar. It looked like a product. The eye went straight to the letters, read them, and stopped, and the shape underneath stopped mattering.

So the mark moved to the back, laser-engraved down the stem, reading downward, small enough that you have to turn the piece over and hold it at the right angle to read it at all.

Quiet on the outside. Certain on the inside.

This is not modesty for its own sake. A mark on the back is found by the person wearing it and by almost nobody else, which is the correct audience for it. It is there when the piece is taken off at night and put back on in the morning. It is there if the piece is ever resold, or brought back to us under the buy-back guarantee, or handed to someone else years from now — which is when knowing who made something genuinely matters.

It is engraved rather than stamped, because stamping deforms the metal around the letters and on a curved stem that deformation shows. Engraving cuts cleanly and holds its edge under plating.

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The Cross Pendant

One continuous sculptural line, hand-finished, in 18ct yellow or white gold. £169.99, with free UK delivery and the extender included.

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